You already know that email marketing is key to reaching your customers. But do you have the right targeting system in place to reach the people who are actually most likely to buy from you?
Here are just a few targeting filters you should consider implementing to ensure you’re reaching your optimal audience:
- Location: Do you want to reach only people in your city or county? Or people within a day’s drive?
- Age: Is your ideal audience young and single, just starting a family or on the verge of retirement?
- Income: Do you only want to reach people over a certain income threshold?
- Lifestyle interests: Maybe your product or service is something that mainly appeals to, say, homeowners or hobby gardeners.
But that’s just the tip of the iceberg. Today Media Custom Communications’ targeted email solution offers more than 725 (yes, you read that right) targeting filters. We can combine those filters as needed to create a custom solution that truly suits your needs. We also offer real-time tracking so you can be sure you’re getting your money’s worth.
We’d also be happy to tell you about our other targeting capabilities, including video content, display advertising, geofencing, streaming audio and search engine optimization.
Contact us at newbusiness@todaymediacustom.com to start the conversation.